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Thi Thuy An Ngo, Chi Thanh Bui, Huynh Khanh Long Chau, Nguyen Phuc Nguyen Tran.
The effects of social media live streaming commerce on Vietnamese Generation Z consumers' purchase intention [Текст] / Thi Thuy An Ngo, Chi Thanh Bui, Huynh Khanh Long Chau, Nguyen Phuc Nguyen Tran
// Інноваційний маркетинг. – 2023. – Т. 19, № 4. – С. 269-283.
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