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Nguyen, A. T.
From awareness to action: The role of green consumer identity, marketing signals, and perceived greenwashing in sustainable consumption [Текст] / A. T. Nguyen, T. T. Nguyen, M. D. Tran
// Інноваційний маркетинг. – 2026. – Т. 22, № 3. – P. 100-114.
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