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Attor, C.
Does brand personality mediate the link between social media usage and customer buying decisions on telecommunication’s products and services? Evidence from Ghana [Текст] / C. Attor, A. Jibril, M. Chovancova
// Інноваційний маркетинг. – 2022. – Т. 18, № 3. – P. 84-98.
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